Trademark Trial and Appeal Board Electronic Filing System. http://estta.uspto.gov ESTTA Tracking number: Filing date: ESTTA652822 01/28/2015 IN THE UNITED STATES PATENT AND TRADEMARK OFFICE BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD Notice of Opposition Notice is hereby given that the following party opposes registration of the indicated application. Opposer Information Name Red Bull GmbH Granted to Date of previous extension 01/28/2015 Address Am Brunnen 1 Fuschl am See, A-5330 AUSTRIA Attorney information MARTIN R. GREENSTEIN TECHMARK A LAW CORPORATION 4820 HARWOOD ROAD, 2ND FLOOR SAN JOSE, CA 95124 UNITED STATES mrg@techmark.com, amr@techmark.com, lzh@techmark.com, dmp@techmark.com Phone:408-266-4700 Applicant Information Application No 86269626 Publication date 09/30/2014 Opposition Filing Date 01/28/2015 Opposition Period Ends 01/28/2015 Applicant Old Ox Brewery, LLC www.oldoxbrewery.com Ashburn, VA 20147 UNITED STATES Goods/Services Affected by Opposition Class 032. First Use: 0 First Use In Commerce: 0 All goods and services in the class are opposed, namely: Beer, ale, lager, stout, porter, shandy Applicant Information Application No 86269577 Publication date Opposition Filing Date 01/28/2015 Opposition Period Ends Applicant Old Ox Brewery, LLC 44652 Guilford Dr., #114 Ashburn, VA 20147 UNITED STATES 09/30/2014 Goods/Services Affected by Opposition Class 032. First Use: 0 First Use In Commerce: 0 All goods and services in the class are opposed, namely: Beer, ale, lager, stout and porter Grounds for Opposition Priority and likelihood of confusion Trademark Act section 2(d) Mark Cited by Opposer as Basis for Opposition U.S. Application/ Registration No. NONE Application Date NONE Registration Date NONE Word Mark RED BULL, RED BULL & Two Bulls Logo, Two Bulls Logo and (Single) Bull Logo, and other marks incorporating the word BULL, and/or the design of a bull or bovine animal Goods/Services beverages, energy drinks, sports drinks, soft drinks, clothing, supplements, and various other products and services related or complementary thereto Related Proceedings 91218555 Attachments Red Bull v Old Ox Brewery - Consolidated Opposition - 86269626 and 86269577 - FINAL.pdf(48500 bytes ) Certificate of Service The undersigned hereby certifies that a copy of this paper has been served upon all parties, at their address record by First Class Mail on this date. Signature /Angelique M. Riordan/ Name Angelique M. Riordan Date 01/28/2015 CERTIFICATE OF ELECTRONIC FILING AND STANDBY AUTHORIZATION TO CHARGE DEPOSIT ACCOUNT I hereby certify that this Consolidated Notice of Opposition is being filed with the TTAB via ESTTA on the date set forth below, and the $300 per class statutory filing fee paid. Please charge any deficiency or any additional fees in connection with this Consolidated Notice of Opposition to TechMark’s PTO Deposit Account No. 20-0330. Date: January 28, 2015 /Angelique M. Riordan/ Angelique M. Riordan IN THE UNITED STATES PATENT AND TRADEMARK OFFICE BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD In the consolidated matter of Application Serial No. 86/269,626 for the trademark OX Logo & OLD OX BREWERY (Class 32) and Application Serial No. 86/269,577 for the trademark OLD OX BREWERY (Class 32), both filed May 2, 2014 and published in the Official Gazette on September 30, 2014. RED BULL GMBH, Opposer v. OLD OX BREWERY, LLC, ) ) ) ) ) ) ) ) ) Consolidated Opposition No.: Marks: OX Logo & OLD OX BREWERY (#86/269,626) ) Applicant. ) ) ) OLD OX BREWERY (#86/269,577) ) CONSOLIDATED NOTICE OF OPPOSITION RED BULL GMBH, a limited liability company organized and existing under the laws of Austria, with its principal place of business at Am Brunnen 1, 5330 Fuschl am See, AUSTRIA, (hereafter “Opposer Red Bull” or “Opposer”) believes it is or will be damaged by registration on the Principal Register of the marks OX Logo & OLD OX BREWERY shown in Appln. No. 86/269,626 and OLD OX BREWERY shown in Appln. No. 86/269,577, and hereby opposes the same. As grounds of opposition it is alleged that: 1. Opposer Red Bull is now and has for many years been engaged in the development, marketing, advertising, distribution and sale of various products and services 1 including, among others, beverages, energy drinks, sports drinks, soft drinks, clothing, and supplements as well as various other products and services related or complementary thereto. 2. Opposer Red Bull is the owner of the corporate name, trade name and trademark RED BULL, having used said name and mark continuously in interstate commerce on and in connection with its beverages, energy drinks, sports drinks, soft drinks, clothing, supplements, and various other products and services related or complementary thereto since long prior to the May 2, 2014 application date of Applicant’s U.S. Appln. Nos. 86/269,626 and 86/269,577, both opposed herein. 3. Opposer Red Bull is also the owner of various Federal registrations and common law rights for trademarks for or including the words RED BULL, RED BULL & Two Bulls Logo, Two Bulls Logo and (Single) Bull Logo, and other marks incorporating the word BULL, and/or the design of a bull or bovine animal for various goods and services, all of which are collectively referred to herein as Red Bull’s “RED BULL and Bull Logo Marks”. 4. Red Bull’s various RED BULL and Bull Logo Marks, all of which include the term BULL and/or the design of a bull, are and have become valuable assets of Opposer Red Bull, identifying its beverages, energy drinks, sports drinks, soft drinks, clothing, supplements, and various other products and services related or complementary thereto, and distinguishing Red Bull's products and services from the products and services of others. 5. Red Bull’s various RED BULL and Bull Logo Marks as described herein have been extensively advertised in the United States and throughout the world, and have appeared on or in relation to products, product packaging, point-of-sale displays and other promotional materials for its beverages, energy drinks, sports drinks, soft drinks, supplements, clothing, and various other products sold, offered and advertised, and/or have been used in connection with various services, sporting events, contests, exhibitions and cultural events advertised, offered, conducted and/or promoted in the United States and throughout the world. 2 6. In 2013 alone, sales of RED BULL beverages exceeded 5.4 billion units worldwide, with over 2 billion units sold in the United States. As a result of the enormous success and sales of Red Bull’s beverages and of the extensive advertising and promotion of the RED BULL and Bull Logo Marks and products in the United States and throughout the world, the RED BULL and Bull Logo Marks have become and are famous marks, and are recognized in the United States and elsewhere as such. 7. Applicant Old Ox Brewery, LLC (“Applicant”), a limited liability company organized under the laws of Virginia, whose address is 44652 Guilford Dr., # 114, Ashburn, Virginia 20147, filed Appln. No. 86/269,626 for the trademark OX Logo & OLD OX BREWERY for “beer, ale, lager, stout, porter, shandy,” in Int’l Class 32 (“OX Logo & OLD OX BREWERY”) and Appln. No. 86/269,577 for the trademark OLD OX BREWERY for “beer, ale, lager, stout and porter,” in Int’l Class 32 (“OLD OX BREWERY”) on May 2, 2014 (collectively “OLD OX Marks”). Both applications were filed based on an intent-to-use the OLD OX Marks on the respective Class 32 goods and were published for opposition on September 30, 2014. 8. Neither Appln. No. 86/269,626 nor Appln. No. 86/269,577 for the OLD OX Marks contain a color claim and can be used in any color, including red, in connection with Applicant’s beverages. 9. An “ox” and a “bull” both fall within the same class of “bovine” animals and are virtually indistinguishable to most consumers. In addition, an ox is a castrated bull. 10. The “BREWERY” portion of the OLD OX Marks, shown in Appln. Nos. 86/269,626 and 86/269,577, has been disclaimed. 11. Based upon conversations with Mr. Graham Burns, Chief Financial Officer for Old Ox Brewery, LLC, Applicant intends to use its name and logos on other Class 32 beverages, 3 namely soft drinks for non-beer drinkers, thereby acknowledging the link and similarity between all beverages in Class 32. Claim 1: Likelihood of Confusion under Trademark Act § 2(d) 12. Opposer repeats and realleges each and every allegation contained in paragraphs 1-11, inclusive, as if fully recited in this paragraph. 13. Applicant’s OLD OX Marks so resemble Opposer Red Bull’s RED BULL and Bull Logo Marks as to be likely, when applied to the goods of Appln. Nos. 86/269,626 and 86/269,577, to cause confusion, mistake or deception among purchasers, users and the public, thereby damaging Red Bull. 14. The Class 32 goods on which Applicant claims it has an intent to use in conjunction with Applicant’s OLD OX Marks include and are closely related to, used for the same or similar purposes, and/or are or will be advertised and promoted to and directed at the same trade channels, the same purchasers, and are or will be used in the same environment as Opposer Red Bull’s products and related goods and services. 15. Simultaneous use of Applicant’s OLD OX Marks on the Class 32 goods set forth in Appln. Nos. 86/269,626 and 86/269,577 and Opposer Red Bull's RED BULL and Bull Logo Marks on its goods and related services, as set forth above, is likely to cause confusion, mistake or deception among purchasers, users and the public, thereby damaging Red Bull. 16. Use by Applicant of Applicant’s OLD OX Marks on the Class 32 goods set forth in Appln. Nos. 86/269,626 and 86/269,577, is likely to lead to the mistaken belief that Applicant’s products are sponsored by, affiliated with, approved by or otherwise emanate from Opposer Red Bull, thereby damaging Red Bull. 17. As set forth in Paragraphs 12-16 above, Applicant’s OLD OX Marks are likely to cause confusion with Red Bull’s prior RED BULL and Bull Logo Marks, in violation of §2(d) of the Trademark Act. 4 Wherefore, Red Bull requests that registration of the marks sought to be registered herein, OX Logo & OLD OX BREWERY of Appln. No. 86/269,626 and OLD OX BREWERY of Appln. No. 86/269,577, be denied and that this opposition be sustained. Dated: January 28, 2015 RED BULL GMBH By: /Martin R. Greenstein/ Martin R. Greenstein Angelique M. Riordan Leah Z. Halpert TechMark a Law Corporation 4820 Harwood Road, 2nd Floor San Jose, CA 95124-5273 Tel: 408- 266-4700 Fax: 408-850-1955 E-Mail: MRG@TechMark.com Attorneys for Opposer Red Bull GmbH 5 CERTIFICATE OF SERVICE I hereby certify that a true and correct copy of the foregoing CONSOLIDATED NOTICE OF OPPOSITION is being served on January 28, 2015, by deposit of same in the United States Mail, first class postage prepaid, in an envelope addressed to Applicant’s Attorney of Record at the address given on the TSDR website1: MELISE BLAKESLEE SEQUEL TECHNOLOGY & IP LAW PLLC 1000 POTOMAC STREET, NW, SUITE 150A WASHINGTON, DC 20007 UNITED STATES /Angelique M. Riordan/ Angelique M. Riordan 1 Please note that, while Melise Blakeslee has been listed as Attorney of Record for both applications, the TSDR record for Appln. No. 86/269,626 has not been updated to provide her correspondence address. Opposer has used Ms. Blakeslee’s listed address from the TSDR record for Appln. No. 86/269,577 for service of this Consolidated Notice of Opposition where Ms. Blakeslee is clearly listed as Attorney of Record for both applications opposed herein. 6